Research + insights.
Findings from our own audit data, honest reads on what’s changing across AI search, and practical guidance for small business owners on getting cited by ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Pick a lane below.
Your business appears in AI answers. So why aren't people finding you?
Being mentioned by ChatGPT, Claude, or Google AI Overviews sounds like the win. It isn't. The number that actually drives traffic is different — and most small businesses have the gap wide open. Here's what to do about it.
Read → by Chase Henderson
The 5-minute AI visibility check every SMB owner can run right now
You don't need a fancy tool to find out whether ChatGPT, Perplexity, or Google AI Overviews already knows your business exists. Five specific prompts you can run in the next five minutes — and how to read what comes back.
Read → by Chase Henderson
Where AI answers actually happen in 2026 — and where SMBs are wasting effort
Google AI Overviews touches more searches every month than every dedicated AI answer engine combined. But most SMB owners still spend their AI-visibility effort on ChatGPT alone. Here's the current three-tier landscape and where to actually put your time.
Read → by Chase Henderson